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Peter once sat with a best selling author in the diet space, and after a few too many drinks asked his “killer” question - “If you were to tell me what your 300 pages said, in one sentence, what would it be?”
The man (let’s call him Bob) looked at him and said, “Eat less, move more”, to which Peter asked, “Then why didn’t you just say that?”
Bob replied, “Two reasons. 1. The diet industry exists so people can blame us, not themselves when they don’t lose weight. 2. Nobody would buy a book where the entire lesson was delivered on one page.”
On that day, this book was born. This is Peter’s attempt to prove that you can get results without 300 pages of padding.
52 lessons, each offering you immediate, realistic, and yet potentially life-changing advice, not just in the world of business, but how you deal with people and the world around you.
In the early 90's, Peter attended a trade show where he was given a bright yellow flier about a new technology called the world wide web. This encounter had a significant impact on Peter's life, cementing his career path in the digital space. Over the past 25 years, Peter has been actively involved in more than 1,200 digital projects for some of the world's most impactful companies. He has worked with passionate entrepreneurs, Fortune 50 companies, global charities, and governments.
Peter has started and exited four companies, and he is now living his ideal life. He enjoys helping individuals and deserving companies scale and achieve success. Peter strongly believes that capital is the ultimate accelerant and can make or break any mission.
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